A lakeside terrace at dusk, striped pavilions lit over the water

One Bellot05

( Strategy, Brand Identity, Website, Film )

Decades of clientele built by word of mouth, on a service already revered. We gave One Bellot the strategy, the name, the identity and the website to meet the people who hadn’t heard yet.

Industry
Luxury Travel Planning & Concierge
Scope
Strategy, Naming, Brand Identity, Website, Film
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( The Thinking )

Christopher Bellot came to us with an established and revered service, built through word of mouth and ready for a brand to introduce it to new prospects. Through in-depth strategy and positioning work, we drew out his aspirations for a high-end brand personal to him, as well as One Bellot’s USPs.

The One Bellot website on a tablet, resting on a cream sofa
Two phone screens of the One Bellot website over a hotel bedroom

( The Design )

An elevated identity closely tied to the Bellot story and unswayed by trends or fads: a lifestyle brand firmly rooted in classic luxury, with timeless modern influences. An interlocking monogram, deep navy against warm cream with a touch of gold, and one line to carry it all: Luxury in every moment.

A cliffside coastal village at dusk, boats on a still sea
One Bellot business cards in navy and cream

( Website & Hero Film )

Christopher was presented with a fully fledged brand: a bespoke One Bellot website with a video trailer, and the marketing collateral to carry it beyond the screen.

The One Bellot website on a laptop

( What Our Client Says )

“Working with Chiara and her team at Aura Studios has been nothing short of transformational for my business. Having spent decades building my clientele and presence with great intention, I was cautious about whom I partnered with to further develop my brand. They have extraordinary experience in luxury, travel and crafting products for the HNWI audience.”

Christopher BellotFounder, One Bellot
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